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Posted By Topshot Photographers

Event Photography

Posted: 10 October 2019

Event photography is a fun and exciting niche. But capturing that once in a lifetime moment can pose some technical challenges. Very basically, an event photographer specializes in capturing pictures of events. How you define an event is entirely up to you. Some people would consider weddings, concerts, and sports a part of the event photography definition, and in a broad sense, they’re right. But if you focus on weddings, brand yourself as such as a photographer. In industry terms, a self-described event photographer is generally associated with corporate events.

Examples of event photography:

  • Birthday parties
  • Corporate events
  • Conferences
  • Red carpets
  • Award ceremonies
  • Marketing events
  • Trade shows
  • Retirement dinners
  • Holiday parties

The basic principle when it comes to event photography Is paying attention to the details at any event worth capturing, chances are there are plenty of audience members getting wide-angle shots of the stage or wherever the action is happening for their Facebook feeds.

EVENT PHOTOGRAPHY TIPS AND STRATEGIES

i. Take Pre-event Shots

While it may be an afterthought for your client at the event, the event planner responsible for dotting the I’s and crossing the t’s will love that you captured shots of the room before the guests' arrival. Not only will it be something they can use to sell their services in the future, but it will also allow them to catalog the set-up in case they have a very similar type of event in the space again. This will prove invaluable to the client and should be the way you start any event.

ii. Planning Is Key to Event Photography

It’s a good idea to do as much planning as possible before the event. If you leave it until things get going you may miss key opportunities. For instance, your only chance to photograph the venue might be before the crowds arrive. Take a moment to think about where you’ll be shooting. Is it a building with which you’re already familiar? If not, arrive early so you can size up where the best light is and the ideal spots to shoot from. Of course, you may find the event set up limits your options, but it pays to prepare well.

iii. Use Silent Mode

If your camera has a quiet or silent mode, it’s a really good idea to use it in your event photography. A clicking shutter can be distracting, especially if you’re photographing a performance of some kind. If you’re shooting with a DSLR, whose mirror movement inevitably makes a noise, try to release the shutter when there is some ambient noise to cover it up.

iv. Be Punctual

As they say, if you’re on time- you’re late! With event photography, always ensure that you put your professional foot forward. I suggest arriving at approximately a half-hour early. This should be enough time for parking, unloading equipment, surveying the space once more, and checking in with your client. This applies to client consultation meetings as well. If your first impression is punctuality, you’re off to a good start.

v. Look for memorable moments

Event photography is all about capturing the moment. It could be a group of friends sharing a joke. Or the guitar player at the concert mugging during a solo. Catching these scenes is what makes for great photos. You need to be on the lookout, constantly aware of what's going on around you. And you need to have everything set up so you don't miss the shot when it happens. Practicing how to use the light, how to get the most out of people and how to post-process efficiently will help you shine as an event photographer.